Dubizzle Property Lead Management

The real estate market in Dubai creates a stream of inquiries for property via online listing websites. For those who use Dubizzle, acquiring these inquiries is one thing, but handling them effectively is another task altogether.

Dubizzle property lead management refers to the system of tracking, organizing, qualifying, assigning, and following up on leads created via Dubizzle. It will help a real estate team to stay on top of all their inquiries and minimize the risk of losing their prospective buyers/tenants.

What Is Dubizzle Property Lead Management?

Dubizzle property lead management entails the management of the entire process of a property enquiry right from when the interested prospect contacts the lister.

The general process would include:

Dubizzle enquiry → Lead generation → Lead qualification → Lead allocation → Follow-up → Viewing of property → Closing the deal

Rather than managing the enquiries using fragmented messages, spreadsheets and notes, the team in charge of the property can organize all the key lead information in a single process.

The key pieces of information include the prospect’s name, contact, property of interest, budget, location, date of inquiry, allocated agent and current status of the lead.

Why is Dubizzle Property Lead Management Important?

Property leads come in at different times and through different listings. Some of these leads will be ready to book an appointment at once, while some others may still be comparing the properties.

In the absence of a proper lead management system, it is very easy for the agents to forget about following up on these leads or even losing track of earlier interactions.

A Dubizzle property lead management system enables the team to:

• Organize all the property leads
• Follow each lead through from the first enquiry
• Ensure that the lead is allocated to the correct agent
• Capture customer requirements
• Schedule follow-ups
• Track property viewing enquiries
• Determine whether the lead is active or inactive

Monitor the status of the lead.

Capture Dubizzle Property Enquiries

Step one is to capture all of the property enquiries that are relevant.

When the prospect reaches out to the agency with regard to a particular Dubizzle listing, the lead profile will have important information regarding the enquiry.

This includes such things as:

• Customer name
• Telephone number
• Property listing
• Type of property
• Sale/rental requirement
• Preferred area
• Budget
• Date of enquiry
• Assigned agent
• Lead status

Qualification of Property Leads

Every enquiry received through Dubizzle does not hold equal potential of buying or renting a property.

While some leads will just be seeking information about property prices, others may have budget and move-in dates already in mind.

Qualifying a lead will help the agent to know more about the needs of the prospective client.

Examples of qualifying questions may include the following:

• Which area do you want to live in?
• Do you wish to purchase or rent a property?
• What type of property are you seeking?
• What is your budget?
• What is your move-in date?
• Would you like to make an appointment to visit a property?

Assign Leads to the Right Agent

When multiple agents are dealing with Dubizzle inquiries, lead allocation becomes a critical element of the process.

Lead allocation can take place according to various aspects such as:

• Property location
• Type of property
• Selling/renting request
• Specialization of the agent
• Availability of the agent
• Languages required

For instance, a lead for renting an apartment may be allocated to an agent who is responsible for managing rental properties in that specific area.

Follow Each Lead Using a Pipeline

A property lead must never become obsolete at the end of the first call.

The CRM pipeline would enable a real estate team to monitor the present status of each Dubizzle inquiry.

The basic pipeline could be as follows:

New → Contacted → Qualified → Property Shown → Viewing Arranged → Negotiations → Closed

When a client is not willing to move ahead, the lead will stay in the follow-up stage rather than getting lost.

This would provide managers and agents an overview of the current property pipeline.

Follow Up With Dubizzle Property Leads

Follow up is one of the most crucial aspects of lead management in property.

The prospect may ask for information about the property, but at that time, he may not want to fix a visit date.

He may require more information from you or just become busy due to some reason.

Instead of remembering it yourself, you can make follow-up tasks and reminders as well.

Like:

In first contact: Contact the prospect and find out what are his needs.

Post contact: Give him information about the properties.

Follow up next: Ask whether it fulfills his needs.

Follow up later: Recommend him alternative properties if there has been any change in his requirements.

Keep Property Information Connected to the Lead

One of the key elements that need to be considered while developing a property lead management system is linking the lead to the property in question.

For instance, as an agent opens the lead, he should know the following details about the lead:

• Property from where the lead has originated
• Details of the questions asked by the client
• Details that have already been disclosed
• Whether other similar properties have been recommended to the client
• Whether viewing has been requested by the client
• Next steps in the process

Manage Viewing Appointments

For property firms, the sales journey usually goes from enquiry to viewing.

After qualification, the next stage could be setting an appointment.

With a linked process, agents will be able to follow up on:

• Date for viewing
• Time for viewing
• The property
• Assigned agent
• Status of the appointment
• Post-viewing follow-up

Linking the appointment details to the lead will make it easier to monitor the post-enquiry stages.

Monitor Dubizzle Lead Performance

Property firms can also utilize lead information to measure the status of their Dubizzle enquiries.

These useful metrics include:

• Total Dubizzle Enquiries
• Contacted leads
• Qualified leads
• Request for viewings
• Scheduled viewings
• Follow-up efforts
• Won leads
• Leads by agents
• Leads by properties

Such metrics will help identify where leads are moving forward and where follow-ups may be needed.

For instance, where a firm makes many enquiries but only a few are making progress to the stage of viewing, then it is time to review the process of qualifying and follow-ups.

How Aexon Could Assist in Managing Property Leads on Dubizzle

Aexon combines CRM, WhatsApp messages, automation, scheduling, and team workflow into one integrated platform.

For a team handling Dubizzle leads, the workflow could look like this:

Lead → Customer Profile → Qualification → Agent Assignment → Follow Up → Viewing → Pipeline

Information about customers and their sales activities could be tracked in one place rather than in separate spreadsheets and messaging platforms.

Automation could be used for processes such as lead qualification, reminders to follow up, scheduling of appointments and customer messaging.

This would make for a more efficient system for managing property leads starting from first contact all the way to the next stage in the sales funnel.

Want to improve your Dubizzle property lead management?

Reach out to Aexon Systems at business@aexon.app or WhatsApp +91 81601 08049 to discuss how Aexon's CRM and WhatsApp automation can fit your real estate workflow.